Tuesday, July 29, 2025

Fashion

The Best Levis to Shop During the Amazon Prime Day Sale

If you're enamored with Hailey Bieber's style as much as we are, then you'll probably already know how much of a denim devotee she is. One of her go-to brands for jeans? Levi's, of course. She has a...

The Shoe Print Trend That’s Tanking Over This Summer

Boots in the summer became a rising trend last year and have rightfully reclaimed their spot as the go-to cool yet unexpected shoes of the season. Lately, I've seen people wearing them with everything from athletic shorts to...

This Shoe Colour Makes Yellow Dresses Look Their Prettiest

I don’t know about you, but when the butter yellow trend first made its way onto the scene earlier this season, I was sceptical. Sorbet shades have never been my strong suit, and I had no idea how...

Five Who What Wear Beauty Editors As 24 Must-Have Fragrances

Being an editor is the dream career path for beauty enthusiasts who like to stay on-the-go, practice smart shopping habits, and stay on top of new launches, and enjoy sifting through hundreds of sub-par products to find the...

The Pant Trend French Fashion People Are Wearing This Summer

The narrative that French people's style is classic and safe and that even the fashion crowd is anti-trends is quite dated, if you ask me. In fact, I find that French women fully embrace seasonal trends, while putting...

The Outfit Color to Wear Instead of All-Black Ones

I think there’s some conflation between all-black outfits and chic being the same. While an all-black look can be quite chic, summer is the perfect time to experiment and showcase the full extent of your personal style. While...

Who What Wear Podcast: Ron Robinson

Welcome to The Who What Wear Podcast. Think of it as your direct line to the designers, stylists, beauty experts, editors, and tastemakers who are shaping the fashion-and-beauty world. Subscribe to The Who What Wear Podcast on Apple...

The Best Amazon Prime Day Discounts Are Already Starting

Amazon Prime Day officially begins on July 8 and runs through July 11, but so many early access discounts are already starting for members only—and they're good. Right now, there’s up to 35% off a range of Amazon’s...

30 Editor-Approved Summer Fashion Finds From Banana Republic, Levi’s®, and More

Most Wanted is a weekly series in which one Who What Wear team member or friend of the brand will share the top 30 fashion and beauty finds on their current wish list.As I inch closer to my...

Jillian Wright’s and Samantha Roberts’ The Alchemy of Touch

My career as a beauty editor often places me in unique settings with talented individuals who inspire me to reevaluate how I approach self-care. While it's true that I spend the bulk of my work days experimenting with...
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Latest News

Where Does Vanilla Come From?

Have you ever scanned the shelves in the baking aisle, debating which vanilla product you should choose for...
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